Love at First Insight: 5 Ways AI and BI Boost Client Acquisition

For many architects and engineers, finding the right clients and winning the project is often a lot like dating. A successful acquisition process involves strong marketing and lead generation strategies, followed by crafting compelling proposals, negotiations, and project execution – much like building a new love connection. AE firms often face challenges in strategically aligning project acquisition with their core objectives and culture. Founder of The Well-Designed Firm, Steve Burns, FAIA, will reveal how to use emerging technologies and business management tools, including AI platforms like Chat GPT, Bard, and Midjourney, to manage your firm effectively and tailor your sales and marketing endeavors. Think of it as "swiping right" on the projects that are the perfect fit for your firm! This session will also focus on identifying the right clients, winning them over, and positioning your firm uniquely in the market. Prepare to be inspired by one of the most accomplished and forward-thinking experts in the AE industry! We invite you to attend this dynamic webinar led by Steven Burns, FAIA, a visionary with nearly 40 years of entrepreneurial and AE business consulting experience. As the founder of The Well-Designed Firm and former Chief Creative Officer of BQE Software, Steve has witnessed the full spectrum of the industry – from the best to the worst.

Approximately 1 hour. Delivered via webinar or face-to-face presentation. Available sessions shown below.

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This course is registered with: 1 Industry Association(s)