- Provider of leveling lasers for professional users and do-it- yourselfers - RoboToolz employs roughly 250 associates in China, the U.S., and Germany STUTTGART, Germany, Jan. 8 /PRNewswire/ -- Bosch has acquired the assets of RoboToolz Ltd., headquartered in Hong Kong. In purchasing this specialized leveling-laser business, Bosch is boosting its Power Tools division, and further expanding its activities in the globally dynamic measuring-tools segment. RoboToolz is a leading manufacturer of innovative leveling-laser products, with roughly 250 associates and four locations: two in China (Hong Kong and Dong Guan), and one each in the U.S. (Mountain View) and Germany (Munich). The companies have agreed not to disclose the purchase price. "In acquiring RoboToolz, we are continuing our growth course in the promising segment of measuring tools," said Uwe Raschke, president of the Power Tools division. "This segment has huge global potential. We want to exploit it," Raschke continued. Intelligent measuring tools such as laser measuring devices, detection devices, and leveling lasers make it easier for professional users and do-it-yourselfers to plan and perform work. For example, gradients, angles, or distances can be measured precisely. Bosch is a leading supplier in the measuring-tools growth segment for do-it-yourselfers and professionals. As the innovation leader, Bosch offers professional users a product range that includes the world's smallest laser measuring device. Bosch was also the first company to successfully introduce a laser measuring device in the European DIY market. With power tools, accessories, garden tools, and measuring technology, the Bosch Power Tools division in 2006 generated sales of 2.8 billion euros. Of this total, 90 percent was generated outside Germany. The division employs a global workforce of roughly 14,500 associates.
