FORT LAUDERDALE, Fla.--(BUSINESS WIRE)--Advanced Roofing recently hosted an opening reception for RoofConnect, the nation’s leading roofing services provider, and gave a demonstration of the Alternative Roof Blocking System, ARBS, to show structural strength for maximum winds of 185 mph. More than 65 executives from RoofConnect held their annual board meeting in Ft. Lauderdale with a three-day gathering to address how to better serve the country’s roofing needs. At the opening afternoon event, a demonstration was given by Concrecel USA, which showed lightweight concrete as a roof decking and insulation system. Concrecel USA has joined with the ARBS as manufacturers of a revolutionary new product that completely eliminates the use of all wood nailers within the roofing assembly. This product is fabricated out of 16 gauge galvanized steel and is designed to encapsulate the perimeter edge, most vulnerable to the effects of storm force winds. “As Florida’s elected leaders deal with an insurance crisis, the nation’s leading roofing companies have come together to review new products that will ensure better safeguards for Category 5 hurricanes,” said Rob Kornahrens of Advanced Roofing. “As an industry, we have a goal of making buildings virtually hurricane-proof.” Advanced Roofing recognizes the need to better inform residents and business owners of the new technologies for designs and products to better guard against potential hurricane damage. Advanced Roofing, along with the partnership of Concrecel and ARBS, recently donated a flat roof test table to the Hurricane Research Center at Florida International University and is involved with additional community outreach efforts. “If residents realize there is now technology and products for the retrofitting of older buildings, everyone will benefit and insurance companies will be in a better position to reduce their rates,” said Kornahrens. “We must be proactive as an industry to help make buildings stronger structures for the future.” About Advanced Roofing For over 24 years, Advanced Roofing has provided commercial re-roofing and a full range of roofing systems throughout the state of Florida and the Caribbean. Advanced Roofing takes pride with a “Commitment to Quality” which includes making the process from bidding to completion as simple as possible. The company has offices in Fort Lauderdale, Fort Meyers, Jacksonville and Orlando.
