Petersen-Dean Combines Heat-Reflecting Tiles and Integrated Solar Panels for a Longer Lasting Roof That Saves Energy and Hundreds of Dollars Each Month NEWARK, Calif.--(BUSINESS WIRE)--Petersen-Dean Roofing and Solar Systems, the nation's largest, privately-owned roofing and solar company, is launching a revolutionary new concept — a SmarterRoof(TM). SmarterRoofs incorporate a specially-designed, light color tile and Energy Star(R) coating that reflect the sun's rays to keep building temperatures cooler, while rooftop solar panels capture that sunlight and transform it into free, clean, renewable energy to power the home or commercial buildings. "We call it the 'one-two' punch because the SmarterRoof can reduce energy consumption while providing electricity generated by the sun," said Jim Petersen, CEO of Petersen-Dean Roofing and Solar Systems. "We have seen an overwhelming level of demand for our SmarterRoofs as they're helping to save you money from the first day they're installed." On a summer day a typical roof can heat up to more than 170 degrees by absorbing heat from the sun, raising temperatures by as much as 30 degrees. Buildings with dark roofs that absorb the sun's rays also have higher operating costs and the roof deteriorates faster than one that reflects sunrays. "Every home and building should have a 'cool roof' made of lighter, sun reflecting roofing materials to help reduce and reverse the impact of global warming," said Bernadette Del Chiaro, clean energy advocate for Environment California. "What's so promising about Petersen-Dean's SmarterRoofs product is that it combines the cool roof concept with clean, renewable solar energy helping consumers protect both the environment and their pocketbooks."
