Give Your Home a Green Makeover with the Help of Low Impact Living

March 09, 2007

LOS ANGELES--(BUSINESS WIRE)--Making a big impact is ideal for a job interview or a first date. But when it comes to the strain individuals place on the planet, a low impact is what’s required to sustain the world as we know it. As global warming awareness grows and environmentalism becomes mainstream, more and more people are looking for ways to lessen their impact on the Earth’s dwindling, precious resources. Now there’s Low Impact Living (www.LowImpactLiving.com) to provide homeowners with information and tools they need to reduce their environmental footprint. The why’s and how’s of living “green” are now all in one place with the most comprehensive resources available on the web. The site features a free Impact Calculator, a unique tool that automatically calculates a home environmental profile with instant data on carbon emissions, sewage production and energy use. Once a homeowner obtains their profile, they can use the Green Products and Services Directory to help lower their impact. The user can find green products including non-toxic paint and compact fluorescent lighting, and also search among over 2,500 nationwide eco-friendly service providers, such as green architects and interior designers, solar installers and flooring specialists. Homeowners are serious about going green; the site’s traffic has doubled each month since its launch in December. Started by husband and wife team Jason Pelletier and Jessica Jensen, Low Impact Living was founded with the goal of helping people make their homes eco-friendly, efficient and attractive. “Low Impact Living is a one-stop-shop for everything homeowners need to learn about sustainable living and how to lower their environmental impact through simple changes,” said Jensen. “Giving your home a green makeover is even cost effective in the long run, as you incorporate more energy-efficient products.” Pelletier is an environmental engineer and LEED Accredited Professional (U.S. Green Building Council). Prior to starting Low Impact Living, Pelletier consulted on restoration and management of watersheds and natural habitats for the U.S. Forest Service, Audubon Society and NorthEast Trees. Most recently, Jensen served as Senior Vice President of Marketing & Business Development for Investor’s Business Daily (IBD). Previously, both were management consultants with the Boston Consulting Group, where they led strategy projects for Fortune 500 companies. They bring business acumen and environmental passion to this new venture.

More