Five Door Styles and 15 Finishes Now Offered in the Google 3D Warehouse MIDDLEFIELD, OHIO – April 5, 2010 – Based on the success of its 3-D cabinet model collections in the Google 3D Warehouse, KraftMaid Cabinetry has now expanded its offering to nearly 800 digital 3-D cabinet models. With the recent additions, designers and other Google SketchUp users can select from five different door styles and 15 different finishes to suit almost any design style kitchen. KraftMaid door styles featured in the 3-D models include a range of styles to represent a range of kitchens: contemporary (KraftMaid Saratoga and Avery door styles), transitional (KraftMaid Putnam and Sedona door styles) and traditional (KraftMaid Marquette door style). “As KraftMaid 3-D cabinet and room models continue to grow in demand, so does the range of our offerings,” said Mark Johnson, FAIA, director of sales & marketing education at KraftMaid. “Our goal is to ensure that the design community’s technology needs are fully supported through our many 3-D model collections.” Each 3-D cabinet is modeled to showcase a KraftMaid finish combined with a popular wood species. When the Dynamic Component dialog box is opened, designers can select any width that KraftMaid makes in a particular cabinet and the model automatically changes to the requested dimension. When models are downloaded in SketchUp Version 7, the cabinet doors and drawers open, so users can virtually experience each model once placed in a kitchen design. Additionally, KraftMaid’s team of kitchen designers, together with experts from Igloo Studios has added many new inspirational kitchens to its collection of 3-D room models. These include two LEED(R) certified home models called the 723 and 729 Spring Street projects, and the ReVISION House, a Net-Zero Energy show home featured during the 2010 International Builders’ Show(R). Getting Started: 1) Download the free or professional version of SketchUp Version 7 from Google by visiting http://sketchup.google.com. 2) View free SketchUp Show video tutorials by visiting Igloo Studio’s “School” Web site, http://www.go-2-school.com/. 3) Download KraftMaid Cabinet 3-D product and room models at the Google 3D Warehouse to start designing by visiting http://sketchup.google.com/3dwarehouse and searching “Collections” using the key words, “KraftMaid Cabinetry by MASCO.” Visit the KraftMaid booth, #S1210, during the Kitchen & Bath Industry Show 2010 to learn more about the company’s digital technology offerings for the design community. About KraftMaid Cabinetry For more than 40 years, KraftMaid Cabinetry has been one of the nation’s largest manufacturers of semi-custom cabinetry. Today, KraftMaid continues to lead the industry in innovation and design with an extensive product selection, featuring more than 100 trend-in door styles and more than 45 furniture-quality finish options. In 1990, KraftMaid was purchased by Masco Corporation of Taylor, Michigan, one of the world’s largest manufacturers of brand-name consumer products for the home and family. KraftMaid(R) is the anchor brand of the Masco Retail Cabinet Group. All KraftMaid Cabinetry carries a limited lifetime warranty and is Environmental Stewardship Program-certified by the Kitchen Cabinet Manufacturers Association. KraftMaid is a member of the U.S. Green Building Council and has earned the ISO 14001:2004 Certification for its sustainable manufacturing processes. KraftMaid cabinetry is available through an extensive distributor and dealer network. For more information, visit www.kraftmaid.com or call 440-632-5333. About Igloo Igloo Studios is a pioneering media firm that specializes in creating immersive 3-D and video media solutions for AEC industry companies. The company has four unique brands that each concentrate on specific media application: the Blue Marble Project, its Google SketchUp 3D modeling Google Earth visualization brand; School, the Google SketchUp and Google Earth video training brand that provides video podcasts, DVD’s, live training, and a Web community for SketchUp and Google Earth users; re:Source, which offers high quality video and podcasts on sustainable design and build techniques and topics; and Igloo Designs, its architectural design services brand. For more information, visit www.igloostudios.com. “Google” and “SketchUp(TM)” are trademarks of Google Inc.
